The magical term is Öhlins.
Isn't there something particularly commendable about a well-performing middleweight motorcycle? Certainly, it's the superbikes and CVO Those that draw attention from both motorcycle enthusiasts and those who aren't into riding. Conversely, based on your location, it might be the smaller displacement bikes (along with maxi-scooters) that serve as daily workhorses.
However, when it comes to middleweight motorcycles, they offer an ideal mix of enjoyment and functionality, making them perfect for those who want a ride capable of handling multiple scenarios. Particularly in countries such as the United States, where large highways dominate and compact bikes may not be the most efficient choice beyond urban areas, these middleweights readily take up the mantle with enthusiasm.
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Sufficient power to accomplish your goals without being excessive, making them suitable for various uses rather than just racing. Many models strike this balance perfectly, providing reliability, joy, and versatility. Take, for instance, the Aprilia RS 660. I often spot one that appears to be used frequently by its owner for everyday tasks like commuting to work and running errands.
And do you know what? It would such A grin appears when you think about accomplishing such tasks. Particularly with that unique Acid Gold paint job, which I often spot. This makes it even better news that Aprilia isn’t just reintroducing the RS 660 to U.S. dealerships in 2025 but is also stepping things up significantly. Take a moment to admire the stunning new 2025 Aprilia RS 660 Factory edition.
If you're acquainted with Aprilia’s factory motorcycles, you'll know they've done more than simply add attractive new designs to their RS 660 Factory model. Indeed, this bike comes equipped with an impressive fully adjustable Öhlins suspension directly from Noale—a feature one wouldn’t typically expect on a 660cc motorcycle. How does that make you feel compared to my enthusiasm?
Discerning observers might spot that the RS 660 Factory shown above features a brand-new, full-color instrument cluster. This enhancement is also present in the standard RS 660 model for 2025, alongside updated aerodynamic winglets and a revised engine calibration designed to comply with Euro 5+ standards, delivering a reported output of 105 horsepower. Keep in mind that this motorcycle tips the scales at only 403 pounds when ready to hit the road.
The sleek 2025 models feature fresh 2025 hues as well. The RS 660 can be had in either Blue Marlin or Venom Yellow, whereas the RS 660 Factory comes adorned with the design and coloring shown previously. (Frankly, do they really require anything more? Perhaps a golden frame, I'm not sure.)
How does the pricing look? For the 2025 model, the Aprilia RS 660 has an MSRP set at $11,649 in the United States. On the other hand, the more premium 2025 Aprilia RS 660 Factory comes with an MSRP of $13,999.
If you’re in Canada, the 2025 RS 660 from Aprilia will be available as well. For our northern counterparts, the 2025 Aprilia RS 660 will have a price tag of CAD $14,295, whereas the RS 660 Factory model will set you back CAD $16,795.